Things which make me wonder:
I have heard several commercials in recent weeks which seem
to feed from our societal addiction to acronyms and miracle cures. Most of these "conditions" have
been well known for years, but apparently a catchy acronym was needed to sell a
new drug(s) which, if it doesn't kill
you with the several dozens of side effects just might ease whatever the rest
of mankind has just quietly suffered in silence for so long.
The most recent was a
commercial for the problem some individuals have exhibited when using opiates
for pain management. while the issue has been around for about a century, we
now have a catchy name - OID! (opioid
induced constipation. Why? So a drug company can name your symptoms, so you can
then ask your Doctor to prescribe their new drug.
In the same fashion, we have in the past several years,
"catch-phrased" any number of long standing well known medical problems,
each with its own "NEW DRUG" and (in smaller font) numerous side
effects.
Movantik! (possible side effects, tears in the intestinal
lining)
Relistor! (same side effects as above plus opiate withdrawal
and diverticulitis)
Amitiza! (mood changes, swelling of limbs, problems
breathing, nausea, vomiting, headache and trouble sleeping)
OR - you could eat a
diet higher in fiber and drink more water, add some olive oil to your diet, and
maintain a healthy electrolyte balance - side effects - essentially none!
OR - you could break your opiod addiction!
Of course we have already seen AFIB, PAD, etc. All with "new"
treatments, all with "new" side effects, and all with names picked by
advertising agencies to be catchy, easy to remember and easy to tell your
doctor you want, not because you've done the research, but because you've seen
the commercial.
Another thing I wonder about: Do pickup trucks run better when their advertising has some
sort of semi-patriotic/cowboy/country
song associated with them? Are they even better when the singer is obviously trying
to reprise Bob Seger's "Like a Rock," but lacking that talent, simply screams raspy
nonsense instead? Also, why do all truck
commercial voiceovers sound like Sam
Elliot? Does Sam even own a truck? Does
Bob Seger?
A quickie: If you walk all the way around Vin Diesel, is he
actually three dimensional, in contrast to his acting which exhibits only one?
Based solely on observation of local auto dealership TV
advertising: Is it actually mandatory to use your children and /or your dog in
your commercials? As a corollary to that issue, why doesn't someone, anyone,
tell certain dealers that they should
consider paying professionals to do their commercials, vice doing it themselves and speaking and looking like inbred
hicks?
At what exact time in what exact motion picture did some producer and/or director have this idea? "I know, let's take the
script and insert "fuck" every seventh word for every second adult in
the cast?" I think it was somewhere
between Tropic Thunder, and "The Heat." I loves me some Melissa McCarthy, but dang
girl, we all know the word, you're being
scripted to use it as punctuation.
It's
not the word which I find offensive, it's the redundant gratuitous use of it.
As an example of when it's funny, try Mel Brooks' "History of the World",
where it's used exactly once (The Roman Senate scene) or Animal House where it
is hilarious, as in "Hey, you fucked up; you trusted us!" A classic example of the overuse of an
individual swear word may also be found in the Southpark "Shit"
episode.
I also wonder how Faux news viewers can complain about
"liberal media bias" when most
of the ones I know freely acknowledge that they absolutely never watch any
other news source than Fox. What is the sound of one hand clapping? How does
one compare with only one example? Oh, but wait, I forgot - these persons are
being told - by Faux - of the dreaded
liberal bias, so they are spared having to actually use critical analysis to
make up their own minds.
These and other conundrums make me wonder.
No comments:
Post a Comment